top of page

3+ years of People Experience
4 of Marketing Comms

Work experience

People experience

AUG 2021 - May 2022 (9 months)

People Operations & Culture Lead


Panther is an HR SaaS startup that allows companies to employ anyone in the world, by taking care of their payroll, benefits, and local compliance.

  • Designing and implementing Culture of Documentation

  • Internal comms and writing documentation processes

  • Designing and writing People processes

  • Managing people issues for an international team of 27+ employees, including helping with EOR issues.

  • Designing and implementing Benefits package

  • Culture, team engagement, manage playground activities

  • Writing of Company's Handbook

  • Help with team retreats and company-wide activities

  • Design and manage Onboarding and Off-boarding procedures from scratch

  • Designing Recruitment process from scratch. With it, reduced response time from weeks to 3 days max

  • Reached an average NPS score of 4.9 out of 5

Marketing experience

JAN 2021 - AUG 2021 Head of Copy PANTHER DEC 2019 - DEC 2020 Copywriter Self-employed JAN 2018 - SEP 2019 Head of Marketing ADVICEFRONT (fintech) MAR 2017 - JAN 2018 Brand Consultant & Copywriter LAUX (UX design studio)

  • Copy

  • Content Planning & Writing

  • Social Media

  • Branding

  • Marketing Strategy

  • Analytics

  • Campaign management

  • Landing Pages

  • Lead Generation

  • Loyalty programs

  • etc


DEC 2014 - FEB 2017

  • Dedicating to Master studies (2014 - 2016)

  • Researching and writing Master's Dissertation

  • Preparing and presenting my Dissertation

  • Volunteering in Chengdu, China.

  • Job searching from Jan 2017

People experience

OCT 2013 - NOV 2014 (1 year 1 month)

HR Generalist

LANDING.JOBS (former JOBBOX) is a tech jobs marketplace that connects some of the best tech talent with tech companies.

  • Designing and implementing HR processes

  • Recruiting and selection activities both internally and for clients

  • Support HR partner business operations

  • Employer Branding initiatives

JUN 2012 - JAN 2014 (1 year 7 months)

HR Consultant


ISCTE Junior Consulting is a student-led organization that works with real national and multinational business on various areas: strategy, marketing, finance, IT, and HR.

  • Solely designing and implementing a Performance Appraisal system from scratch, for a company of 60+ people.

  • Recruiting and selection activities

  • HR consulting internally and externally for clients

  • Employer Branding initiatives

  • Culture and team engagement, planning company events

  • Internal Communications and an active writer and planner of our internal Newsletter

My Marketing work shouldn't hurt my chances in HR. In fact, I think it adds a little spark.

As someone who's interviewed over 100 people in my HR career, I appreciate different experiences and backgrounds. The diversity in my path has helped me adapt quicker to roles, and has given me the ability to look into issues using different approaches.

Things I'm good at

People Ops Generalist
Benefits & Compensation
Culture & Engagement
Documentation & Remote work

Things I'm good at that Marketing enhanced

Employer Branding
Employee Experience
Internal Communications


People skills

Labor Law

International Labor Law





Conflict Resolution


Internal Communications

Other HR & Payroll systems

Compensation & Benefits

Strategic HR


Active listening

Remote teams

Diverse teams

People-relevant skills I got from Marketing

Writing & Copy






Adobe XD







SEP 2014 - SEP 2016

MSc in Management


SEP 2011 - May 2014

BSc in Human Resources Management


What I'm looking for

Preferably remote work

Use Deel, Remote, Oyster, Atlas or others to hire me compliantly from Portugal.

A mid-level position

My former position was mid-level, and I'd like to restart there.

A place that allows me to take ownership

Somewhere where ideas are welcomed and appreciated and where I'm allowed to own my work.

A place that welcomes flexible work

I like places that trust their people to get the job done and that encourage them to live their lives outside work.

A team that celebrates cultural diversity

To work with international and culturally diverse teams for most of my career has been magic.

Open to contract format

Talent is everywhere. If I'm a great fit but you can't commit to an EOR yet, I'm open to being a contractor.

bottom of page